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Modern Competitive Analysis读书介绍

类别 页数 译者 网友评分 年代 出版社
书籍 448页 2020 Oxford University Press, USA
定价 出版日期 最近访问 访问指数
USD 97.95 2020-02-20 … 2020-03-07 … 92
主题/类型/题材/标签
Management,经管,经济D1,现代竞争分析,商业,MBA,IO,B-M,
作者
Sharon M. Oster      ISBN:9780195119411    原作名/别名:《》
内容和作者简介
Modern Competitive Analysis摘要

This text seeks to demonstrate that combining a sound understanding of economic and managerial principles can make a striking difference in the quality of the strategic planning of an organization and provide guidelines for effective corporate strategies. This third edition includes new material in game theory, added value analysis and strategic intent. Examples are drawn from ...

作者简介

This text seeks to demonstrate that combining a sound understanding of economic and managerial principles can make a striking difference in the quality of the strategic planning of an organization and provide guidelines for effective corporate strategies. This third edition includes new material in game theory, added value analysis and strategic intent. Examples are drawn from modern network industries and more attention is paid to newly deregulated markets.

本书后续版本
未发行或暂未收录
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